Engineer
turned founder
Software engineer obsessed with building companies. Two active ventures, and everything I'm learning shared openly.
The mission: build technology businesses that create real leverage and lasting value — then document the entire journey so others can learn from the wins and the expensive mistakes.
The story so far
2016 –
The engineering foundation
Started coding professionally. Built products across the full stack — frontend, backend, mobile, cloud. Learned that the ability to build is only half the equation; knowing what to build is the harder problem.
2020 –
The entrepreneurship pull
Being a great engineer stopped being enough. Wanted to build things with equity, with compounding value. Went deep on startups, SaaS, indie hacking. Engineers have an unfair advantage: we can go from validated idea to working product faster than almost anyone.
2023 –
The AI inflection point
When LLMs became production-grade, the leverage available to a single developer changed completely. Went deep on vertical AI — purpose-built for specific industries and workflows — and haven't looked back. It's a once-in-a-decade opportunity.
2024 –
Building in public
Made a commitment to document everything: the experiments, the failures, the pivots, the numbers. Not for the audience — because sharing forces clarity, and clarity leads to better decisions.
What drives me
Continuous learning
The only durable advantage is learning faster than the environment changes. Reading, building, and iterating are the method.
Radical transparency
Sharing the real story — not just the wins. The failures and pivots are where the learning actually lives.
Ownership mentality
Equity matters more than salary. Building things I own is the path to the freedom I'm after.
Long-term compounding
Most people overestimate one year and underestimate ten. Every decision is made with that asymmetry in mind.
Financial independence
The goal isn't wealth — it's optionality. The freedom to choose work based on interest, not necessity.
Vision
Build a portfolio of SaaS businesses — each solving a specific problem for a specific market, each compounding over time.
Use AI as a force multiplier. A small, focused team with the right tools should be able to build what used to require fifty people.
Reach financial independence through business equity and invested capital — so every project is chosen because I genuinely want to do it, not because I have to.
Interested in building together?